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📣Done-for-you Meta ads

Your email list shouldn't depend on a perfect Instagram week.

A done-for-you lead-gen system on Meta, built for established business owners with room in the budget to grow. I set it up, run it, and hand you the keys—so the leads keep landing long after we're done.

$1,297
Only a few builds each month.

Built for online business owners like

Coaches Dietitians Strategists Artists & more

♥The gap I'm filling

You're doing the work. The number still won't move.

You've built something solid. Clients love your work. Your offer converts when people actually see it. But growth is slow, and your email list has been stuck at the same number for months. You've thought about ads, and you've looked at what's out there:

Hire an agency $2k–5kper month

Real strategy, but the day you stop paying, the system stops with you. They built it, they know it.

You never get the keys
Find someone cheap Lowup front

Templated work, no real strategy, ghost emails by month two. Even when it works, it's someone else's system.

Locked out of your own setup
Do it yourself Your timeevery week

The pixel, the audiences, the creative, the reporting, all learned from YouTube tutorials and a prayer.

A second full-time job

There's a third way

A strategic system, built around your business, that's yours to keep when we're done.

♥Why it matters

The number that's been stuck finally moves.

stuck for months more leads → more clients

You stop wondering where next month's clients are coming from.

A steady stream of new leads landing every week—and more of them turning into clients.

♥About Priscilla

Real ad strategy shouldn't be reserved for the biggest budgets.

When I first started running ads for a client, something clicked. Paid traffic does more than drive sales. It builds awareness, grows your email list, and creates momentum that doesn't depend on the algorithm liking you that week.

But I watched too many small business owners get burned by agencies charging a fortune for templated strategy. The businesses that would benefit most from ads are the ones priced out of getting good help.

So I kept my practice small. My prices fair. My work personal. Just me, doing work I care about, for businesses I believe in.

♥Introducing

The Lead Stream — launch your Meta ads

A done-for-you lead-gen ad system, built around your business in 8 weeks. I handle the strategy, the build, the launch, and the optimization. Then I hand it off so it stays yours.

01

I build it

Strategy, ad creative, ad copy, native Facebook lead form, branded thank-you page, email welcome sequence, Zapier integration, and campaign launch. All done for you.

02

I run it

Once we launch, I'm in your ad account daily for a couple of weeks. Testing, optimizing, refreshing creative, watching the data come in. Your only job is to approve.

03

You keep it

At week eight I hand off the SOP library, Loom training videos, and a written plan for what's next. You own the system, and it keeps generating leads with or without me.

Prefer to keep me on after handoff? Ongoing management is available for $397/mo.

♥What you get

Exactly what we build, week by week.

Four phases over eight weeks, hands-on the whole way.

01 Weeks 1 & 2

🧱 The foundation

You'll know exactly where your money is going and why.

  • Full audit of your offer, audience, and current setup
  • Custom lead-gen strategy built for your business
  • Audience research and build-out
  • Realistic expectations and a clear timeline
02 Weeks 3 to 5

🎯 The build

Everything built, connected, and tested before a dollar goes live.

  • Ad creative direction and design
  • Ad copy, multiple variations for testing
  • Native Facebook lead form, lower cost per lead
  • Branded thank-you page, built and connected
  • Email welcome sequence, written and connected
  • Zapier integration between Meta and your email platform
03 Weeks 6 & 7

🚀 Launch and optimize

New leads landing in your inbox while I fine-tune the system live.

  • We go live and the leads start coming in
  • I'm in your account daily for one to two weeks
  • Testing creative and refreshing what's working
  • Optimizing audiences and watching cost per lead
04 Week 8

🤝 The handoff

A system you own and understand, yours to run for years to come.

  • Complete SOP library for running your system long-term
  • Loom training videos walking through every part
  • Written next-steps plan on what to do from here
  • 7 days of post-handoff email support
  • Optional ongoing management ($397/mo, if you'd rather keep me on)

No long-term contracts. No retainers locking you in. The system is yours, and a partner who thinks about your growth every week.

♥Proof it works

What it looks like when it works.

Follow the money, one real $5/day test, start to finish.

Solo practitioner Live campaign · 30-day snapshot
Ad spend
$5
a day
Avg. cost per lead
$0.70
per subscriber
Avg. daily leads
7
every morning
Monthly lead potential
~210
new subscribers

Set up with care, $5 a day brought fresh leads in every morning. Strong strategy did the work a big budget usually gets credit for. This is one client's result, not a guarantee, and your numbers will vary.

Who I've worked with

Brand strategists Coaches Nutritionists Dietitians Dentists Artists My own business

Different audiences, same system.

♥Investment

Here's what it costs.

You don't need a five-figure ad budget to see results, just enough room to test and gather meaningful data.

Plus a minimum $150/mo in ad spend, about $5 a day (this goes to Meta, not me), and a 90-day commitment to testing. This is how we build momentum and gather meaningful data.

Want more data faster? Bumping daily spend during the active management phase, even from $5 to $10 a day, moves a lot more people through the system in the same window.

The Lead Stream
$1,297
  • Everything listed above
  • 8-week build, manage, and handoff
  • Full SOP library and training
  • Optional ongoing management, $397/mo, if you'd rather keep me on
  • Prefer to split it? You can pay in two monthly payments
Everything you need to build a lead generation system you own. Because every build is done personally by me, I only take on a few new projects each month.
Now booking: a few projects each month

♥No sugarcoating

What ads can and can't do.

The honest version.

Ads can

  • Put your offer in front of the right people, consistently
  • Scale what's already working
  • Build your email list predictably
  • Create a steady flow of leads and sales conversations
  • Play multiple roles: awareness, nurturing, retargeting, conversion

Ads can't

  • Fix a broken offer
  • Create demand where none exists
  • Replace strong messaging
  • Deliver overnight success, no matter what the gurus promise

If your offer converts at 2% organically, ads can help you get more of that 2%. They usually can't magically turn it into 20%. I'd rather set honest expectations than overpromise.

Is The Lead Stream right for you?

✓ Great fit

  • You've made sales and validated your offer
  • You're actively growing, not just starting out
  • You have a freebie, or you're ready to build one with me
  • You have an active email platform
  • You're ready to invest in steady growth over the next few months
  • You want personalized strategy, not just "more traffic"
  • You have a team ready to take it over after handoff (though it's simple enough to run on your own, too)

✕ Probably not

  • You're just getting started and figuring out your offer
  • You're relying on ads to fix a cash flow crisis
  • You need overnight results
  • You can't commit to 90 days of testing

Not sure where you fall? Book a clarity call. We'll talk it through. No pressure, no hard sell.

♥Questions, answered

Before you book, the honest answers.

How much should I spend?

Plan on a minimum of about $150/mo, roughly $5 a day, in ad spend. That goes to Meta, not to me, and it's enough to test, gather real data, and start seeing leads. Once something's clearly working, you can scale up whenever you're ready.

How long before I see results?

Leads often start landing within the first week or two of launch. But the real goal is a stable, optimized system, and that takes the full eight weeks to build, test, and refine. I'd rather set honest expectations than promise overnight wins.

Can you use my existing lead magnet?

Absolutely. If you already have a freebie or lead magnet that converts, we'll build the whole campaign around it, no need to start from scratch.

Can you build one for me?

Yes. If you don't have a lead magnet yet, we can build one together, though it's an add-on to the core package rather than part of it. That way your ads have something genuinely worth signing up for.

Can I keep you on after launch?

If you'd rather not run it yourself, ongoing management is available for $397/mo. Otherwise the full system is yours, along with everything you need to run it solo.

Do I need an email platform first?

Yes, you'll want an active email platform (Kit, Mailchimp, Flodesk, and the like) so we can connect new leads to a welcome sequence. Not sure which to pick? I'm happy to point you in the right direction.

Will I own everything?

Completely. The ad account, the lead form, the thank-you page, the sequences, the SOPs, all of it is yours to keep. That's the whole point of how I work.

Let's get your email list growing again.

It's $1,297, and I take on just a few new projects each month. Book a clarity call and let's see if it's a fit.